Data Goat

Being a marketer, GA4 is the go-to analytics tool when it comes to tracking your website data. Yet, even though it's extremely powerful, it can be really complicated to use sometimes, especially for someone who's not too familiar with analytics tools, but still wants to know what's happening on his/hers website. That's why we decided to create Data Goat. While relying on GA4, Data Goat is much easier to use, as it comes with a more streamlined approach to data overview. It also features custom report creation rather than just providing raw data, meaning it refines data and gives users relevant analyses related to their websites, visitors, and more. All of this is possible with just a couple of easy clicks and without employing entire analytics teams to set it up.