CreatorSpend is a Chrome extension for marketers looking to optimize their influencer campaigns. Designed to save time and maximize ROI, CreatorSpend provides in-depth insights into creators' social media profiles.

hey PH! My Team and I rely a lot on influencer marketing, and we spend each week a number of hours validating potential collabs and looking at creators' statistics to make sure we come up with the right budget. I made this extension to save us time looking at profiles so I can see most of the engagement KPIs we use day to day to make our decision. We found it useful and decided to share it here! Among other things, we look at: * Median views, likes and comments (the median is a good measure as it removes outliers, something we used to do manually) * Engagement ratios such as likes per 1,000 views * Volatility (that one is how far in average are each video views from the median) * Finally, you can set up a $ amount per 1,000 views and it will estimate the budget by itself. Right now it only works on instagram, but if we hit 100 users I will add youtube and tiktok Any other idea welcome!

@pierrebecerril this looks pretty cool. I do some research like this and could use a tool to make it easier, would love to also get some insight into the hashtags and captions they are using to see how often they are talking about my topic. Could you envision an agentic version that scours for the best creators for the money?

It's super helpful when determining which creators to work with and for what budget. Saves tons of time!

Great tool! Super helpful for teams managing influencer collaborations 👏👏

Very smart and super helpful tool!

It's super helpful when determining which creators to work with and for what budget. Saves tons of time!

Great tool! Super helpful for teams managing influencer collaborations 👏👏

Very smart and super helpful tool!

CreatorSpend

Influencer campaign budgeting with realtime profile insights

Influencer campaign budgeting with realtime profile insights