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ContentDesk
Study why Instagram Reels work, line by line
3 followers
Study why Instagram Reels work, line by line
3 followers
ContentDesk breaks an Instagram Reel, or a script you're drafting, into five parts: hook, body, CTA, structure and payoff. Findings quote the exact line behind them, so you can see what earned or cost points. Analyze 5, 10 or 15 Reels from a creator side by side, compare two Reels or two scripts, and export transcripts as TXT, SRT, JSON or ZIP. Scores rate what a Reel says. They are not a prediction of views.
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Hi Product Hunt! I'm Gunasekaran, and I built ContentDesk because I kept studying creators' Reels by hand: watching, pausing and copying lines into notes to work out why some of them land.
ContentDesk transcribes a public Reel (or takes a script you're drafting) and scores five parts: hook, body, CTA, structure and payoff. Findings quote the exact line behind them, so you can see what earned or cost points. You can also run 5, 10 or 15 Reels from one creator side by side, or compare two Reels or two scripts.
To be upfront: the score is a rubric over what the Reel says. It doesn't see visuals or editing, and it isn't a virality predictor.
I'd love your feedback: which finding felt wrong for your content, and what would you want to compare across creators?