I spend most of my time studying how B2B operations break down at the handoff points. The same patterns keep coming up when I look at how companies run internally:
Leads sitting unanswered for hours because nobody saw the notification
Follow-up sequences that depend on someone remembering to send them
Client onboarding steps repeated manually for every new deal
Reports assembled by hand from three different tools every Monday
I built AXIS AI to fix exactly this layer. Curious what yours looks like and what's actually stopping you from wiring it together.