Hey PH, Dylan here. This week outbid.lol made around $30k in a day with a brutally simple idea: brands pay to be #1 on a leaderboard, and the site itself is the ad. I loved it, but a few things about the mechanics bugged me, so I built my own version in a day to test some changes. How it works: pay any whole-dollar amount via Stripe and that's your rank. $2 minimum. If you're already on the board you only pay the difference to climb. What I changed: 🔁 The Great Reset. The board clears every 90 days. On the original, #1 is already $10k and effectively closed forever. Seasons keep the entry price sane and give everyone a fresh shot. 📣 25% goes back into reach. A quarter of all revenue is spent on marketing the site, so the board keeps getting promoted. You're paying for distribution, so some of the money should buy distribution. 📊 Public click counts. Every listing shows how many clicks it's had, counted server-side, so you can see what you got. 📚 More reasons to come back. The rest of the site is becoming a curated hub of marketing that actually worked, plus a community-voted book club and a weekly newsletter. Every repeat visit is another look at the board. Credit to @jonathan_wilke for outbid.lol. Different rules, same spirit. Would love to hear: is 90 days the right season length? And would you bid $2 just to see what happens?

AdvertisingisHard.com

Pay to be #1. The leaderboard resets every 90 days

Pay to be #1. The leaderboard resets every 90 days