Launching today

Ad Kill-or-Scale Decision System

Launching today

Pre-written kill/scale rules for small ad budgets

2 followers

Pre-written kill/scale rules for small ad budgets

2 followers

Small-budget advertisers lose money two ways: killing winners too early, funding losers for weeks. The Ad Kill-or-Scale Decision System fixes that with pre-written rules. Plug in your target CPA once — every ad set gets a verdict: KILL, KEEP TESTING, or SCALE, using the 2x/3x spend rules media buyers use. Includes a break-even ROAS calculator and testing-budget allocator. For Meta, TikTok and Google advertisers spending $10–100/day. Excel-based, no subscriptions, commercial license included.

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Launch tags:Marketing•Advertising•GitHub

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Maker

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Hey hunters! I'm Khaled — I built this after watching too many small sellers treat ad spend like a slot machine. The core idea: write your kill rules BEFORE you spend a dollar. One advertiser documented $9,452 in ad spend (32 Meta leads + 3 Shopify installs) and came out with this rule: "any ad set that burns $150 with zero leads gets paused, no negotiation." Source: https://superpowers.thareja.ai/p... — This system turns that discipline into a worksheet: your numbers in, a KILL / TEST / SCALE verdict out. It's Excel-based and yours forever — no SaaS subscription. Happy to answer any questions about the methodology. What's the longest you've ever let a losing ad set run?

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2d ago