22 Immutable Laws

Violate Them at Your Own Risk! by Al Ries & Jack Trout

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Violate Them at Your Own Risk! by Al Ries & Jack Trout

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22 Immutable Laws launches

Launch date

The 22 Immutable Laws of Marketing The guiding laws of marketing

Launched on August 1st, 2015

22 Immutable Laws Violate Them at Your Own Risk! by Al Ries & Jack Trout

Launched on March 17th, 2015