Without Any Capital Book

I’m lazier than most of you. lol I’ve upvoted many items on product hunt that help with things like list building. But I didn’t want to spend ad dollars and do content marketing for years to build the list. Like you, I get distracted easy... have no time haha. So I tried to find a way to buy small companies that already had big lists and I ended up cold emailing a bunch of Chrome Extension owners: This was process I ran: - Search chrome web store - See where the “Last Updated” date was more than 6 months old (good change creators didn’t care about, meaning I could acquire cheap) - Hunt down creator email and reach out I ended up buying SndLatr for $1000 and rebranded it to The Top Inbox. Was tons of fun (adrenaline!) No lawyers. This was our “official deal”: So I spent $1000 to buy SndLatr which had 30,000 active users (according to chrome web store) with over 1000 five star reviews. It was a completely free tool. My first priority was trying to figure out how to hack some revenue out of this without pissing off the user base. So I thought… I only want 5% of the total free users to even see the paywall. And I only wanted to show the paywall to the “most active” users. I defined “most active” as how many times they sent an email using “SndLatr” button. So after looking at usage metrics, if I only wanted 5% of the free users to see the paywall, it would show to anyone who had 15 or more uses in the past 7 days. This is the first paywall I launched: I wanted to “protect the opportunity cost” of this paywall too. Meaning, I didn’t want to lose users because of it. (especially my most active ones!) So I let people get around it, but they’d have to click “use one more time for free” every time (not productive, but at least they didn’t have to pay $5). This performed well. I didn’t lose users, and over the first 2 years, here’s what happened. (May 2016 when I acquired to May 2018) Stripe account from first 2 years after I bought the tool for $1k: $153,700 ain’t to shabby for something I acquired for $1,000, and added one paywall to. (Growth was organic due to high position in Chrome Store, I never had to run promotions or content or anything to keep growing this outside of the rebrand and website code/dev at TheTopInbox.com) Anyways, I don’t say all this to brag. I know most of us are ground level kind of folks. I just wanted you guys to see that sometimes, if you get super creative, you can save yourselves years of building by doing a fun deal with a Chrome developer :) This story is 1 out of more than 36 in my new book “How To Be A Capitalist Without Any Capital”. I hate the word capital, but Random House - my publishers - said it “tested well”, so we’re rolling with it haha. Lastly….. I feel kinda guilty about posting something that’s “for sale” here on product hunt…. So I set up CapitalistBook.com to give anyone who can’t afford to pay the $27 to buy the book a big free preview. I’m sitting here in LA at Rose enjoying a coffee while I write this (btw $5 for basic coffee is ridiculous... LA thing?): how meta meta meta :D Anyways, I think you guys will enjoy the stories in the last couple chapters (this one especially): Talks about when you find a blog post ranked #1 for a keyword you want, how to convince the writer to go edit the old post and put your backlink at top… The email script I had to test 100’s of times to get this to work turned out insane. Put finals in book for you guys :) Ok… gonna go top off this coffee. Getting cold. Gonna chill here most of the day to engage with you guys! Hope everyone has fun weekend plans. - Nathan CapitalistBook.com for 35 other hack things I've done like the chrome story above. 🐱🐱🐱 Put your questions below so I don't get bored haha :)

Just looked at your chrome reviews and how you allegedly don't allow your users to cancel their subscription: https://chrome.google.com/websto... YIKES

Can't wait to read it! Sneak peek looks awesome. @nathanlatka, you have been doing amazing things. How can you find so much energy?

This is a fantastic example of thinking differently. We always just get the same advice regurgitated, Nathan flips that and gives you advice you dont get everywhere with the real life details to back up what hes saying, including pictures of everything from his email to tax documents, you name it he puts it out there for us!

Pros:

Real life examples, and personal data to back it up with no mystery

Cons:

I havent found one yet

I have followed Nathan for a few years now and had a Skype call with him in my Entrepreneurship class. He's the real deal!

Pros:

--there is nothing hypothetical about this book --this dude "walks the walk" --It's a "disruptor" approach

Cons:

This book can be improved on, only by putting out Volume 2 asap.

Where is the chrome extension? I can only see this one, which has 30K users (today, not 2 years ago)... https://chrome.google.com/websto...

Here is a link to the podcast https://mixergy.com/interviews/t...

Pros:

This guy is the real deal. I heard Mr. Latka interviewed on Andrew Warner's Mixery podcast.

Cons:

The only con I can think of is that the book is not available right now.