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TED Radio Hour - Brand Over Brain

TED speakers explore the power of brands

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Alex Carter
@alexcartaz · Operations @ 60dB. Ex-PH Podcasts 😻
"Brands help us assign value to almost everything we buy. But is there a way to know the difference between real and created value? In this episode, TED speakers explore the seductive power of brands. Filmmaker Morgan Spurlock tells the story of his quest to make a completely sponsored film — about sponsorship. Psychologist Paul Bloom argues that our beliefs… See more