Taffy

The chat-first way to meet

Taffy is a dating/friending application that connects users to people around them - with one twist: Profile pics are blurry until you start a conversation. Our chat-first app let's you thumb through posts with blurry profile pics and catchy headlines. Pics are slow-revealed through active chat. The more you say, the more you see.

Around the web

Reviews

  • 989594
    Darryl LaRuePresident
    Pros: 

    New and Fresh Interface

    Cons: 

    We will see

    Move over Tinder, there is a new app in town and this one is not just about dating. Think Linkedin meets Match only more social. I am only a few days in, but fun so far!

  • Pros: 

    Nice idea

    Cons: 

    Execution could be better

    I love the idea, but honestly it's hardly even blurring the photo. In an ideal world, the photo wouldn't be visible at all until you connect with the person. I guarantee that overweight individuals will get significantly less matches than fit people; which in itself destroys the purpose of the app. Even variables like skin color will be clearly visible with the current blurring mechanism. I'd love to match with people completely unbiased, but we all have subconscious biases, and this app is doing virtually nothing to remove those biases.

    It's a great idea, but in the current state it's just a slightly different version of tinder.

Discussion

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487368
John SchenkMaker@johnschenk · Founder at Taffy
Hey everyone... and thank you, @chrismessina 🙌 After lots of hard work, we are thrilled to showcase Taffy here on Product Hunt! People are getting tired of swiping left and right for superficial reasons. So, we set out to create a unique and interesting “chat-first” solution that puts personality on an equal footing with physical appearances. Taffy lets you browse user-generated posts with blurry profile pics and catchy headlines. When a post catches your attention, you start a conversation (or select a Taffy suggested ice breaker). Blurry pics are slowly revealed through active chat. The more you say, the more you see! Nah, we're not the first to launch the blurry pic thing. After many months of bootstrapping, somebody beat us to the punch by merely weeks. 😅 But that's okay because we think Taffy is incredibly unique: (1) we're post (not profile) driven, so you can create as many posts as you like; (2) we're topical, so you can post for things like love, friendship, advice, whatever; and, (3) we let users search/browse by multiple topics and #hashtags. And Taffy's not just for dating; it’s for connecting with people however you want... and doing so in a highly authentic and playful format! We hope you love this product, and look forward to your thoughts and questions! ❤️
166675
Kayo Granillo@granillo · Program Manager, developerprogram.com
@chrismessina @johnschenk great product. Can't wait to try. Have a target for Android release?
190855
Maarten Belmans@poehah · Made Table2Site
@chrismessina @johnschenk @granillo I would also like to know this!
487368
John SchenkMaker@johnschenk · Founder at Taffy
@granillo Yes, we are working on a version for Android, and hope to have that available soon. Please email us at support@taffy.chat, and we will add notify you as soon as it is available!
38212
Ariel JalaliHiring@arieljalali · Co-founder, Sensay | @sensay
Great app idea! We need more substantive ways to meet new people in our lives 👊
487368
John SchenkMaker@johnschenk · Founder at Taffy
@arieljalali Thank you. We are doing our best to achieve precisely that!
688523
Tony DeFranco@tony_defranco · FotoFreeze
I downloaded it earlier today and have been playing around with it throughout the day. Having some fun conversations. The images are actually more blurry than the marketing materials, so to the point of one of the reviews, I think you just need to try it out to really get a feel for it. It really depends on the users pictures. But the pics reveal at a nice clip. Forces you to get to know people instead of just that instantaneous decision of swiping left/right.
487368
John SchenkMaker@johnschenk · Founder at Taffy
@tony_defranco Thank you for the kind words. Yes, the screen shots above are a tad less blurry than in the app, in order to better showcase the product. Happy you like the product. We are working hard to provide users with something both meaningful and exciting. Much more to come!
560969
Anthony Recenello@arecenello · Dating Coach and Head of Wolf & Garden
Ok so I just tried it. I'm a dating coach and I spend a lot of time online dating. First is that barrier to entry is too much initial work. There are three sections to put in diff profile info for me along with my photos. People want instant gratification. Literally get me live in less than two mins. I love the concept and love that I get to choose whether it's a hookup or relationship as people are either looking for one or the other and it prevents relationship people from getting creeped on. I like that I don't get to see what they look like til we chat for a while. That helps people spend more time on each person. I dislike that I can't rearrange photos. Remove the hashtags thing as it's not pertinent. Make the "profile" come later in the signup process. It should be this simple: 1. Add photos. 2. Add headline. 3. Start chatting. Look forward to seeing if I get a good relationship from this!
446169
Alessandro Schiassi@alessandro_schiassi · CEO & Founder at Magnetic Field, Inc.
@arecenello I'd like to hear your opinion on Magnet, the check-in dating app I made.
487368
John SchenkMaker@johnschenk · Founder at Taffy
@arecenello Thank you for the thoughtful response. We've actually clocked our signup/on-boarding process at under two minutes, but happy to revisit. 😊 You're right that we ask new users to confirm their default profile info during Facebook signup, but most often there is zero to change. The reason we let you (optionally) edit your profile when creating a new post is so you can frame yourself differently for love, friends, advice, etc. This is fairly unique, but makes sense for a post-based product like Taffy. Thank you for the good wishes. We hope to make a real impression!
25641
Connor Bowlan@connorbowlan · Location Nerd | Cintric (acq. '17)
We've seen quite a few attempts at non-superficial dating apps over the years, and none of them have seemed to catch on. I think the prevailing understanding is that as much as we'd like it not to be, appearance is a key piece of how we evaluate potential partners. How is Taffy different from previous attempts? (re: dating app attempts to be non-superficial and hide photos) How will you address the problem of users investing time/effort into a conversation only to realize they're not superficially a match, particularly in an environment where they can browse through a much larger pool of potential matches with the same effort on another platform? Genuinely hope this catches on, and I think the blurry/reveal angle is a clever way to go about this. Just curious how you plan to address some of the challenges others have faced.
487368
John SchenkMaker@johnschenk · Founder at Taffy
@connorbowlan Thank you for a terrific question! Interestingly, superficiality is a moving target. Studies have shown that physical attraction isn’t fixed to begin with. Personality actually plays a positive role in perceived physical attraction, when one finds another person likable and interesting. (Kansan.com 2017) That said, our goal was to find a perfect balance between authenticity, practicality and enjoyment. So, we set out to do a few things: (1) provide users with a fun way to get to know each other; (2) provide them with just enough visual to garner some attention; (3) require only a few exchanges to get the full reveal / payoff; and (4) allow users to express themselves and generate some user-generated stickiness through our “headline” feature. We intentionally did not want to set the hurdle too high, so we made sure users had a chance to get to know one another while revealing in real time…at their own pace, and in a playful format. So, at the end of the day, you only invest as much time as you’re willing.