Social Media Calendar by Buffer

Complete social media management, at a glance

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#5 Product of the WeekNovember 12, 2015
Matt Pliszka
  • Matt Pliszka
    Matt PliszkaCEO & co-founder @

    scheduling posts for social networks in one place, plugins for web browsers, mobile app, analyzing posts' performance/reach, free version(!)


    It happened a few times that my posts disappeared (this was probably a Safari bug)

    I really love using Buffer, which is simple in it's nature, easily connects with social media accounts and makes my daily social media life much easier.

    Matt Pliszka has used this product for one year.
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Marc Anthony Rosa
Marc Anthony RosaMaker@marc_rosa · Product Manager @ Getty Images
Imagine you could plan and manage all your social media accounts in a way that you would treat your google calendar or outlook calendar. We've tried to take that same concept to the social media world today and are excited to unveil it to you. Our goal was to make this as easy as it is to set meetings or schedule a call with someone - then you can drag things around, reschedule something, or just see everything at a glance. We're super excited to share this with you today and would love to dive into the full power we hope to give you with our new Social Media Calendar. Please feel free to ask us any questions and we'll be around in the comments to join the discussion.
Amélie Lamont
Amélie Lamont@amelielamont · independent product designer + writer
@marc_rosa Buffer = magic. That is all.
Rodrigo Prior
Rodrigo Prior@rodrigoprior · CEO @ Welearn
@marc_rosa It's because Buffer is one of most effective user experience centred digital companies in the world! This is why even with the currency of my country devalued against the dollar it's one of the product I cannot downgrade back to a free plan!
Eric Kryski
Eric Kryski@ekryski · CEO @
@marc_rosa Amazing timing for me, as I have to literally set up a years worth of shout outs to our sponsors for yycjs. Thanks for releasing this feature!
Marc Anthony Rosa
Marc Anthony RosaMaker@marc_rosa · Product Manager @ Getty Images
@ekryski @marc_rosa that's so awesome to hear! I'm going to set up a years worth of shoutouts targeted specifically to you for saying that ;)
Ben Tossell
Ben TossellHunter@bentossell ·
What an awesome update from the team @buffer !! Would love to know why you decided to build this and some insights into the development process too?
Marc Anthony Rosa
Marc Anthony RosaMaker@marc_rosa · Product Manager @ Getty Images
Hey @bentossell, great question! :) Our Buffer Community has always been an amazing source of inspiration, inspiring us to create awesome products that let our users have "superpowers". Through lots of Customer Development and chats with the community over the past year, we've heard so frequently how cool a calendar view of the classic Buffer queue could be. In fact, we work with an awesome product called UserVoice, and a Calendar View is the #2 most upvoted feature suggestion, second to Instagram access (cannot wait for 3rd party API access there!). So we brainstormed and asked ourselves, "what would Buffer look like if we framed it around Sunrise or Google Calendar?" After a number of iterations and exciting product explorations, we found ourselves looking at the product you see now! I'm so thrilled to share the Social Media Calendar with you today. :)
Jack Smith
Jack Smith@_jacksmith · Serial Entrepreneur & Startup Adviser
Very nice. Same kind of space as coschedule for Wordpress
Thank you, Buffer! Been using the beta for the last few weeks and it's so much easier to schedule a few weeks' worth of updates evenly.
Thomas Dunn
Thomas DunnMaker@thomasdunnuk · Customer dev + UX research @Buffer
@oliwesbiz Thanks so much for joining the beta Oli! The feedback and learnings that we uncovered from this were invaluable :) It's a huge privilege to have customers like you building things with us!
Nicolas Nemni
Nicolas Nemni@nicolasegosum · Software Product Manager
Well done @buffer team! This will definitely kick out of the space overcomplicated tools/startups out there that aim at managing the social media calendar. #SimplicityWins