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Discussion
Luke Wroblewski
@lukew · Product Director, Google
Ryan, since we started mobile-first we focused a lot on making it very quick & easy to collect opinions. So we got a lot of opinions -very fast.
Press started to pick on the results of these polls & write articles about them like: http://thenextweb.com/apple/2013...
We realized there was an opportunity to not just give them results but the ability… See more
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Joe Anderson
@anderson760 · Designer
@lukew what were the challenges you saw with the consumer app and will you be devoting any more attention to it? Many companies have tried this like @SeeSaw, @yaynay, and others focused on fashion but had a lot of trouble with retention/growth. The business side looks much more compelling for polar from a long term standpoint. I click through at least 4 poll… See more
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Noah Lichtenstein
@noah_l · Partner, Cowboy Ventures
Instant Opinions & Engagement -- either via the mobile app or embedded into websites. When embedded, these easy-to-create polls dramatically increase contributors, time spent, and overall engagement with content. Founded by @lukew and @jeff_cole. For design fans, be sure to check out the app--Luke is a design wizard.
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Ryan Hoover
@rrhoover · Founder, Product Hunt
I've been following Polar since it launched as a consumer-facing mobile app. Well designed. It seems they've focused more recently on the business product.
Would love to hear the backstory.
Luke Wroblewski
@lukew · Product Director, Google
The app is the "power-user" side of things. We have more reach with publishers in their apps/sites (2.5M embeds per day). But more engagement in the app (40/50 votes per user per day).
We'd love to devote more attention to the app. Have a lot of stuff we've learned that we want to try out but these days, we're neck deep in supporting the platform.