Email delivery platform. Pay for unopened emails only.

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Get 3 months free "Unlimited Transactional Emails" with Pepipost. Use Invitation Code "PRODUCTHUNT-3M" Pepipost provides a cloud based transactional email delivery infrastructure which is reliable, scalable, secure and easy-to-use, but at a very disruptive pricing model. We help startups and brands to engage with their customers at the right moment with the right content over emails. Reliable APIs. Choose between SMTP or HTTP. Pepipost is built on the philosophy to encourage good senders and to keep the email eco-system clean. 85% of today's email is Spam and we don't want to add up to that. We have carried up that philosophy into the pricing model where we don't charge for the emails which are being opened by the customers. Emails that are clicked, opened or engaged with will always be free. Industry stats says 35-40% is the average open rate, hence that much of email volumes can be free. There is no limits, More your customer engagement is lesser will be your marketing spends. For example, if you send 10K transactional emails and the open rate is 90%, then you pay only for the rest 10% i.e. 1K emails that were not opened. 9K emails will be delivered free of cost – without asking for a penny from your pocket. Very competitive and transparent pricing model with no hidden fees or slabs. You pay for what doesn’t get open. That's it. Entire pricing model is in your hands.
@isachintiwari Thumbs up for the pricing model. Very liberal to start with, but also extra encouraging to constantly optimize open rates.
@igorakulov Thanks for appreciating our business model. With Pepipost your start will definitely be liberal and so on your journey. Many of our clients have experienced this and have optimized their current email sending costs by almost 50%. With our 24/7 live support, we ensure that our tech team is there round the clock to ensure all business critical emails are reaching on time with the highest Inbox placement rate.
Very interesting pricing model. But don't you think it's better targeted to bigger companies who have marketing teams to optimise open rates? Startups might have a relatively lower open rate because email optimisation may not be their focus while building a product.
@arunpattnaik Thanks for appreciating our pricing model. In all businesses, email is one of the best medium to build relationship with customers. So, whether it's a startup or a big organization optimizing your email communication is must to engage with your customers. Optimizing doesn't mean having a good looking template it can be a simple plain text email also.
Really interesting model, congrats on the launch. Definitely encourages good customers, meaning you have to worry less about deliverability. I like it a lot.
@td_evans Thomas, Thank you so much! you rightly identified. We are encouraging good senders to become great senders. 85% of today's email is Spam and we don't want to add up to that. And, hence with our unique philosophy and disruptive pricing model (Email Opens are always free), we here at Pepipost are on a mission to clean the email eco-system and for this, we need all your love and support.
@td_evans Thank you for expressing your love for Pepipost (@pepi_post) :)
Took me a minute to wrap me head around it, i was sure it was a typo! but very interesting way to incentivize non spam and to tax those who send spam.
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