The specialization is the whole pitch here and it's the right one - a word list split by Medicine, Law, Business and General English is far more useful than a generic B2-C2 deck, because the vocabulary that actually matters in a client meeting or a diagnosis conversation is domain-specific. The home-screen widget format is a smart delivery mechanism too - it shows up in a moment you'd otherwise spend glancing at your phone anyway, instead of asking you to open a separate app and commit to a study session.
Specializing by field instead of doing generic B2-C2 word lists is the right call - "nuance" for a lawyer and "nuance" for a doctor really are different vocabularies. The part I'd want to understand better is retention: a widget surfacing a new word every few hours is great for exposure, but exposure alone tends to fade fast without some kind of recall or spaced repetition built in. Is there any active recall step, or is it purely passive display for now?
@galdayan Great question! The "widget" is just one feature. We have a personalized feed that scrolls words like TikTok, as well as personalized tests that track your progress across subcategories, saved words, your own practice sentences, and more.
Most vocabulary apps lack specialization and personalization. I decided to focus on high-stakes professionals in medicine, law, and business. I saw an existing vocabulary app's parent company reach $6M ARR by 2023 and saw it as a good opportunity to use a proven concept and tailor it.
It's free to test, and we have a special Product Hunt discount code: [PRODUCTHUNT]! I’d love to hear your thoughts.