JotForm PDF Editor

Automate polished, designed documents

#4 Product of the WeekOctober 15, 2018
+1

JotForm PDF Editor automatically turns collected data into professional, great looking PDFs. Use PDF Editor to easily download, store, print, and share your documents.

Discussion
Would you recommend this product?
50 Reviews5.0/5
Maker
Years ago, I was waiting in line at a paddle sports shop. People were renting kayaks and canoes and getting fitted for life jackets. It was a brilliant, sunny day and the air buzzed with excitement. On the back wall, I noticed a framed print that read: “We don’t sell boats. We sell time on the water.” Clever — and true. People don’t desire products, they desire feelings that products give them. Back at the rental shop, very few people care about hull design or reinforced resin paddles. They want to soak up a summer afternoon. Spend time with people they love. Those two framed sentences stayed with me, and they reflect how I think about my company, JotForm: “We don’t provide online forms. We make organizations more productive.” It sounds easy for me to say this today. But it has been surprisingly tough to uncover our version of “time on the water”; our distinctive value. After all, who cares about forms? I started the company 12 years ago, and even I’m not passionate about forms. We operate in a crowded industry, where even Google is gunning for our market share. And our competitors are always pushing to “elevate” forms. They write edgy web copy about AI and conversations. Some even claim that forms are dead, while others try coining one fancy term after another. That’s fine. They can focus on the cool factor. But our customers just want to do business, and do it well. How do we know? Six months ago, our customers gave us a message that was hard to digest at first. In a series of interviews with our customers from California to Hong Kong, our User Experience Research (UXR) team found an unusual pattern. We used to think about forms as a way to collect responses & data, but we discovered that many customers were actually using our product to act on the data — to analyze and make sense of what it meant in their businesses. These interviews & further studies reinforced that JotForm was a productivity tool; not just a way to make sign-up forms or payment sheets. They showed us that JotForm doesn’t provide online forms; we make organizations more productive. And this wake-up call revealed a truth we’ve ignored for the last several years: we’ve been too comfortable creating online forms. We thought our job was simply to battle it out in a crowded space with dozens of online form builders. Little did we know that listening to our customers would transform the very DNA of our business and define a completely new market. Despite our 12 years in business, JotForm recently set out on this new journey that I’m happy to share with you today. The new PDF Editor that we've just launched represents the first step across that threshold. And it's a bold step forward for the whole company. It offers: - Automation: A single online form can generate thousands of custom different PDFs - a new one created every time someone responds to your form. PDFs can also be sent to the submitter with autoresponder attachment & transferred automatically to cloud services such as Google Drive, Dropbox. - Design: Not every submissions looks beautiful by default. PDF Editor allows you to create beautiful designs and customize them to your liking. - Communication: Thanks to customized PDFs and built-in sharing/archiving, PDF Editor enables you to report back to your internal & external stakeholders easily. - Durability: You can keep/archive your submission data in a formatted way. If you have time, check it out and please let us know what you think. We’ll be around today to hop in the comments. Thanks a lot for taking the time to read this and have a great day! Aytekin & JotForm Team
Upvote (72)Share
@aytekintank How does your Ideal Customer profile look like ?
Maker
@shreyaa_ratra Just like Word processors or spreadsheets, online forms or PDFs don't have a single industry or company size. They are used by everyone. We find our ideal customer profiles by interviewing our customers. Instead of the usual top-down approach, we prefer to analyze our most active users and look for common patterns among them. When they looked at our most active users, our UXR team found that they are using JotForm as a productivity tool. JotForm makes their jobs easier and saves them time. That's how we decided to create this product.
Upvote (5)Share
@aytekintank Do you do B2B sales ?
Congrats guys, been a user of Jotform for a while so I'm happy you guys are launching products so quickly. I'm loving the bold colors & clean interface of this tool. It does seem like editing PDFs is a problem that has already been solved, which got me wondering - what's the main advantage of using this over all the other tools out there?
Upvote (45)Share
Maker
@justinleejw Thank you, Justin. We're also excited about this launch. We have been working on this tool for the last 6 month. It is an important milestone for us. Editing individual PDFs might seem like a solved problem. But, our new PDF Editor solves a different problem: How to create PDF files from your data on the fly. Let me give you an example. Let's say you designed a custom invoice design for your clients using the PDF Editor. When you need to create a new invoice, you can just enter the data on the form and the PDF is created on the fly which can easily be synchronized with cloud services such as Google Drive & Dropbox and shared with your clients. We also have 100+ PDF templates so that you don't have to start from scratch.
Upvote (18)Share
The PDF Editor is really easy to use. Everything is where it should be which makes editing the PDF a breeze. I especially like how you don't have to click save every time you make changes, they are automatically saved and can be rolled back at any time. The templates are clean and look awesome. They are also easy to edit and customize which is a bonus. I realized when using the PDF Editor that you can create one template and use it whenever submissions are made. This was really cool. It has really simplified the process of collecting data and storing it in PDF format.
Upvote (36)Share
This is really cool. I love tools like this that turn data into a more usable form. Props to @aytekintank & team, I'm a big fan of how they're consistently listening to their customers and questioning their base assumptions rather than standing still.
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Maker
@fredrivett thank you, Fred, means so much 🙌
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I think this produt will enable especially small and medium businesses to send beautifully designed, automated PDFs both internally and to their customers.

Pros:

Easy to set up & automate.

Cons:

None

Upvote (11)Share