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Hunch is the automated creative production and media buying platform that powers direct to consumer brands and agencies.
Is Facebook Becoming Too Expensive?Typically, e-commerce businesses invest in Facebook ads because they derive great results in the beginning and they report a magnificent cost-per-acquisition (CPA). But then the following problem hits them: CPAs start rising - but since their main customer acquisition strategies were pretty much based on Facebook, they have no other option but to continue with their campaigns and spend more money.
How multi-language ads can make an impact on your Facebook campaign results?In a nutshell, language localization on Facebook is a type of Facebook campaign that allows us to automatically (or semi-automatically) launch ads to specific speech and language areas within multiple counties, regions and countries. Take Switzerland for example. It's one country, but it has four official languages - French, German, Italian and Rumantsch.
Win with Facebook Store Traffic Campaigns - Different Creative for Different LocationFacebook Location targeting helps you focus your advertising on the areas where you'll find your customers. Localized advertising helps retail marketers to increase the share of mind and store walk-ins. Location-specific targeting on Facebook is due to a marketing tactic known as geo-targeting.
Easily create and test 100s of product VIDEO ads on FacebookThe old way of targeting cold audiences is running single video ads and targeting broad interests. There, you would retarget people who clicked or watched video ad. This is hardly a strategy that sounds exciting enough to sell at first click.
AfterCOVID eComm: 5 Ways to Add Empathy to your Paid Social StrategyCOVID-19 has, without doubt, made an impact on e-commerce over the past months. Right now, in some areas, social distancing restrictions are loosening. But don't expect consumers will rushback to stores just yet. Researchers believe consumers will still be focusing on staying safe and will shop-from-home well after things get back to " new normal".
Social Advertising in time of Social Distancing - How Dynamic Creative can help you deliver the right messageIn times like these, it's more important than ever to be able to cut your costs. This is why dynamic creative is no longer nice to have but a must-have tool in your strategy. Current world events reshaped the way we run our businesses in a couple of weeks.
How to stand out in Facebook news feed and make your Retargeting ads POPThe growth of direct to consumer colliding with the massive shift to mobile-first content. Which means, we've never had more products online competing against each on the smallest possible screens - . And the results are in: marketers today have less than 1.7 seconds to grab someone's attention.
How to Combat Ad Fatigue Using Dynamic Creative on Social (+DPA Playbook)In 2020, if you don't combat ad fatigue, your e-comm marketing strategy will suffer Learn how to unlock brand data and enhance your DPAs in our latest article. + We packed bonus Playbook with world-class retargeting examples
How to set up Valentine's Day Campaign on Social and Scale with Insight-Driven Dynamic Video AdsValentine's Day gives you the opportunity to lure the lovebirds to your online store. People purchasing gifts are a rare opportunity to sell products on the first interaction so the campaign doesn't need to be longer than one week. Grab those last-minute Valentine's shoppers.
Enhance Your Holiday Campaign with Dynamic Creative EffortlesslyMake a selection of the most attractive products for your Holiday campaign. Furthermore, you can filter your data by price range, previous engagement, purchase data, even a real-time Google Analytics top 10 goods. With Feed-driven creative, you automatically produce thousands of social ads that vary in real-time for product-based retargeting, creative personalization at scale built in a couple of minutes without adding more design resources.
Facebook Attribution vs. Google Analytics Demystified (Attribution Formula Included)Facebook Analytics and Google Analytics sessions are identical if they are set correctly within the tagging system. The problem pops up when it comes to campaign attribution and campaign conversions. Conversions on both platforms have the same trigger, but they are recorded differently.
The Black Friday playbook for Advanced Facebook Remarketing SuccessAlthough Black Friday is just one day in the year, it can make-or-break Q4 for a lot of businesses. Did you know that 75% of Black Friday revenue comes from your most recent website visitors? That's right, your past audiences are what will keep you dry during the Black Friday storm.
The secret all Top Brands use to Win: Dynamic CreativeNext time you're at a meeting on Friday and you decide to launch a campaign ASAP for a new promotion cycle, you don't have to work late to make it happen anymore. Dynamic creative makes digital advertising worth it. It delivers the right message, at the right time to the right person.
Product Update: Auto-boost your best content and scale growthPromoting your best content automatically is probably one of the easiest ways to achieve growth after you've identified your winning strategy.
Product Update: Introducing Hunch Video EditorOur team worked hard to finally be able to bring you this news: creating video ads is now possible in Hunch Studio! Animating layers and manipulating sequences are just a few of the features that you can start taking advantage of to produce captivating ads.
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