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Amazing tool, we use it very often to discover new link building opportunities and mentions
I use this daily. Not only is it typically more accurate than Google Alerts, but you can tailor the sorts of alerts you want much better (e.g. alerts for mentions of a certain brand or thing where a URL to a certain site isn't present etc). Lets you better organise the actions you take off the back of the alerts you receive.
Huge fan of everything MOZ does. Can't wait to take this for a spin.
Finally a better alternative
Awesome, @randfish. The Moz product team should also consider (unless this counts as product creep) adding OCR functionality https://github.com/tesseract-ocr... so that you can train the app that crawls these URLs to also pick up text inside of images.