Hi there! I’m Daehee, co-founder of Boring Mattress Co. (boring.co). Previously I co-founded Tuft & Needle, one of the original pioneers of "bed-in-a-box". This time last year, I was ranting about how awful online mattress shopping had gotten. The brands that once shook up and “disrupted” the market had ditched their roots, chasing luxury pricing and slick sales tactics instead. The fundamental concept of offering a comfortable, affordable mattress without any gimmicks had faded away. That’s when Tyler, Corben and I had the idea: let’s make a "boring" mattress company. Our vision was simple: cut the crap and make buying a mattress easy and brutally honest. No more navigating through a maze of overhyped buzzwords and confusing jargon. Our mattress is built in Phoenix, Arizona with proven quality materials, and comes with a no-nonsense sleep trial and a 10-year warranty. We also wanted to fix the problem around mattress warranties. Sometimes, a couple years into sleeping on a mattress, it might start feeling drastically different (like sinking). But you can’t claim the warranty because it's not a "visible" indentation or sagging. So we recently launched our "Won't Sink" Bet as an included add-on. If your mattress starts feeling drastically different within the first 3 years (like sinking) we'll replace it, free of charge, even if the sink isn't visible. And if you need to exchange it after those 3 years, you can get a new one with a 25% discount until the remainder of the warranty, as many times as you want. Along with my co-founders Corben Leo and Tyler Marino, we're actively looking for feedback. Let me know your thoughts!

Boring Mattress

Escape Mattress Hell

Escape Mattress Hell