BetterBack Therapy

Effortlessly sit in perfect posture + back pain relief

5 followers

Effortlessly sit in perfect posture + back pain relief

5 followers

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Launch tags:Productivity•Wearables•Developer Tools

Launch Team

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Promoted

Have you shown this to any doctors of physical therapy? I would highly value their appraisal as they are movement (posture) experts.

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10yr ago

SuperStraps

Maker

@mpascoe Hi Mike! Definitely. :) I have worked with doctors, physical therapists, chiropractors and many others in the development of BetterBack. Dr. Craig Antell over at NYU has treated over 15,000 back patients in his day and has been a big help to the team. We let a camera roll and asked him to share his thoughts on BetterBack here: https://youtu.be/s7LtEhiJiEw

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10yr ago

Pagedone

@mpascoe Hows your review about the v1?

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10yr ago

SuperStraps

Maker

@evivz @mpascoe You can check them out here: http://reviews.getbetterback.com/

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10yr ago

The 25 Days of Ideas

Is this meant to aleviate back pain or actually improve your back and core strength so you can eventually stop using it?

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10yr ago

SuperStraps

Maker

@evankimbrell Hi Evan! It's meant for both, actually. We have many backers who use BetterBack as a posture trainer. Wearing it for 15 minutes a day retrains your default posture so when you stand or sit without BetterBack, your posture is greatly improved. For people with back pain, BetterBack eases back pain and is therapeutic in a few different ways: 1. Sitting in proper alignment stops slumping stress on your body 2. Heat therapy accelerates healing bringing rich nutrients to your back, relaxes tight muscles and spasms, and offers natural pain relief 3. Cold therapy is excellent for acute injuries, inflammation and natural pain relief

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10yr ago

@katherinekrug @evankimbrell "15" minutes is mentioned a few times. Can the BetterBack be worn for hours?

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10yr ago

SuperStraps

Maker

@tombielecki Hi Tom! It sure can. It's safe to wear all day when you sit. :)

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10yr ago

Pagedone

@katherinekrug @tombielecki Wont it hurt knees if it used whole day? And will it cure neck pain in anyway?

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10yr ago

Pagedone

@katherinekrug @tombielecki And have backed the 89$ one :)

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10yr ago

SuperStraps

Maker

Hi Product Hunt! I am super excited to share the next generation of BetterBack with you guys today. Working in front of a comp 24/7, I developed terrible sciatica pain a few years ago. Last year I put BetterBack—a posture strap that effortlessly holds you in perfect posture, easing back pain—on Kickstarter and it was a crazy/insane year becoming the first solo woman to break the $1M on Kickstarter, becoming the #1 back support on Amazon and getting investment offers on Shark Tank. We are still teeny, tiny, just a 3 person team, but had such an incredible year incorporating all of the feedback we got from backers into our next generation product: BetterBack Therapy. BetterBack Therapy allows you to effortlessly sit in perfect posture and get heat/ice pain relief and healing for your lower back throughout the day, whenever you need it. Lightweight and portable, it makes every chair ergonomic. Wearing it for just 15 minutes a day can retrain your body’s default posture, so when you stand or sit without BetterBack Therapy, your posture is greatly improved. BetterBack Therapy comes with a whole bunch of new and upgraded features: • NEW — Heat or ice your back while you wear BetterBack (great for pain relief and to promote healing for your lower back) • NEW — NASA memory foam padding that contours to your back for delicious comfort • NEW — Two types of sitting support: BetterBack Therapy for targeted lumbar support and posture training or BetterBack Therapy Plus for broader all day sitting support • NEW — Mesh pocket to insert your straps for quicker zipping • NEW — Fits tall and plus size folks with up to a 55” waist • NEW — Eased comfort corners for a more comfortable fit • NEW — Vegan for the win! We've replaced all leather by popular demand • UPGRADE — Knee pads that are slip resistant • UPGRADE — Custom straps that show inside/outside so you can place your knee pads faster • UPGRADE — Stronger center clip that doesn’t slip • UPGRADE — YKK zippers for easier zipping and more durability (considered the best on the market) • UPGRADE — Water resistant shell The effects of good/bad posture are surprisingly far reaching, affecting everything from your productivity to your decision making to your immune system. I’d love to answer any Qs you might have! xo Katherine PS You can also check out what ~500 reviewers had to say about our OG BetterBack here: http://reviews.getbetterback.com/ PPS We are live on Kickstarter, but began production just as soon as we hit our funding goal. BetterBack Therapy is coming in hot in just a few months! :)

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10yr ago

Pagedone

@katherinekrug Are you going to deliver india? Then ordering one rightaway!

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10yr ago

Pagedone

@katherinekrug One more question how to determine whether I need original size or plus?

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10yr ago

SuperStraps

Maker

@evivz Hi Vivek! Great to meet. We do deliver to India. :) The smaller size is adjustable, fitting people with up to a 38" waist. It offers very targeted back support and is a great posture trainer. The larger size fits folks with up to a 55" waist or is especially great if you plan on leaving it on your office chair (rather than wanting to throw it in a bag and bring it with you everywhere). It offers much broader sitting support. Hope that helps and happy to give you more details if you still aren't sure!!

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10yr ago

Casper Nap Pillow

@katherinekrug congrats!

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10yr ago

SuperStraps

Maker

@neilparikh Neil! Thank you so much! Sending you a 👊🏼

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10yr ago

ImmuneCorps

V1 works like a charm and corrected my xfit-damaged spine. Everyone over 30 in my inner circle is gonna get a BetterBack Therapy for Xmas this year.

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10yr ago

SuperStraps

Maker

@kendrickesq You are so great!!

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10yr ago

Fabulist

@katherinekrug nailed the video. You checked all the right boxes and it works really well. In your (undoubtedly bright) future videos I'd go waaay outside the box a la squattypotty. Congrats on doing so much with such a small team!

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10yr ago

SuperStraps

Maker

@mhelbig1 You are too sweet! Thank you!! I am pretty obsessed with the squatty potty video. They totally nailed it. Loads of product companies are copying them + Dollar Shave Club genre. Thinking about how to get ahead of the next trend when I have a little bit more brain space to get my creative on hard. :) :)

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10yr ago

Mixmax

I use my Betterback every day. Admittedly, I was skeptical when I first heard of it but the design makes it so easy to use. Excited for their next steps!

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10yr ago

SuperStraps

Maker

@olofster Thank you, Olof!!

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10yr ago

Radiohere

I wonder how this will effect neck posture?

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10yr ago

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