Market research recruitment is still largely manual, costly, and inefficient. We saw research agencies, NGOs, fintechs, banks, and brands spend weeks searching for the right participants, often with little transparency, inconsistent quality, and high recruitment costs. Roma Intelligence was built to solve this problem by creating a technology-driven platform that connects organizations with verified, high-quality participants on demand, reducing recruitment timelines from weeks to under 48 hours. What inspired us was our firsthand experience in the research industry. We repeatedly encountered delays, participant no-shows, fragmented databases, and the operational burden of managing recruitment manually. Initially, we approached the problem as a service provider, but as we worked with more clients, we realized the challenge required a scalable technology solution rather than just more manpower. That insight shaped our evolution into a platform that combines participant verification, intelligent matching, and streamlined project management, making research recruitment faster, more reliable, and more accessible across Africa.

ROMA Intelligence

Market Research Recruitment Platform

Market Research Recruitment Platform