Launching today
Risey.ai
Turn hesitant visitors into customers using voice messages
66 followers
Turn hesitant visitors into customers using voice messages
66 followers
Ecommerce conversion tactics no longer work like they used to. They are generic, predictable, easy to ignore, and hard to trust. Making it difficult for Shopify merchants to convert website visitors into customers. Risey uses voice AI to deliver real-time, personalised audio messages when shoppers hesitate. Voice grabs attention, creates an emotional connection and builds trust. When used at critical touch points in the buying journey, it leads to more purchases and more repeat customers.
👋Hey Product Hunt, Tobi here, co-founder of Risey.🚀
I've been building in e-commerce for a while now, and there's one thing that’s been consistent over the years. Most stores don't have a traffic problem. They have a conversion problem.
Ecommerce conversion tactics no longer work like they used to. They are generic, predictable, easy to ignore, and hard to trust. We've all tried the usual playbook. Pop-ups, countdown timers, even "Jack from New York just bought this" feels fake.
Shoppers see right through them. I know I do.
What actually makes someone stop and pay attention? Voice. A real human voice.
🔊Risey uses AI voice cloning to deliver context-aware short, personalised audio messages at key moments in the buying journey.
Someone about to bounce? They hear a quick message.
Browsing a product page? A voice note explains why it's worth it.
Abandoned their cart? A voice message follows up via WhatsApp or email.
Shopper flicking through reviews? A voice message explains how you’ve improved on the product.
You can also use Risey to send post-purchase thank you messages to build loyalty and increase reviews.
🔥Voice grabs attention in a way text can’t. It creates an emotional connection, adds tone, timing and turns hesitation into action. It's not a robocall. It's your voice (or one of ours), saying something relevant, at the right time.
⚙️Setup takes about 5 minutes
Install from the Shopify app store, clone your voice or pick one, set up your campaign triggers, you can generate scripts using our AI script generator if needed, and you're live.
That's it!
We're early. We haven't figured everything out yet, and honestly, that's part of why we're here. We want to build this with real feedback from real store owners.
Sign up free and tell me what you think — I genuinely want to hear it.
Hey everyone, Mila here.
I am part of the founding product team at Risey, and full disclosure, I am a confessed shopaholic. So I have lived this problem firsthand more times than I can count.
We built Risey because we know what it's like to be a small merchant competing with bigger brands on a tight budget. You care deeply about every customer, but you can't personally be there for every visit, every hesitation, every purchase. So that connection never happens, and the sale walks.
Risey gives you that personal touch back. Use your real voice or a cloned version to run campaigns across your Shopify store, email and WhatsApp. Engage new visitors, speak to someone about to leave, or drop a voice note to a customer who just bought from you, telling them how much it means. Small things that make people feel seen. That's what builds loyalty, not discounts, not tactics, just a real person who actually cares about their customers.
We are a lean team and would really appreciate your feedback. Risey is only on Shopify at the moment, but if you would like us to consider other e-commerce platforms, please drop a comment.
Is there data that voice actually improves conversion, or is this still a hypothesis?
@biolaakande Fair question tbh, we thought about this before building, and market research and early tests confirmed this hypothesis. For example, the response rate to linked messages has increased by 32% when a voice note is used. E-commerce stores still have a gap that is yet to be closed – incorporating your voice in customers' digital shopping experience.
There’s strong behavioural evidence that voice increases trust and attention (think: sales calls vs emails, or voice notes vs text). What’s interesting is how little of that has been applied to e-commerce.
Early tests we’ve run show higher engagement with voice compared to text-based nudges, especially at high-intent moments. We’re still building out larger datasets, but the initial signal has been strong enough for us (and early users) to double down.
Would you expect voice to feel more trustworthy than text in a buying moment?
Hey everyone, I’m Desmond, engineering lead at Risey.ai.
The whole team is genuinely buzzing right now. We’ve been heads-down for months building this and it feels surreal to finally put it in your hands.
The idea behind Risey is simple: your online store should feel as personal as walking into a boutique. That moment when a shop assistant notices you need help or are finding it difficult to decide they step in “hey, we’ve got both in stock do you want to try them on?” That’s what Risey is bringing to e-commerce. Risey delivers context-aware short, personalised audio messages at key moments in the customer’s buying journey, to support, reassure and ultimately generate more sales.
We spent a lot of late nights on the targeting engine. I’m talking Excalidraw boards that looked like conspiracy walls, mapping out every possible visitor behavior, entry source, and trigger condition. There were weeks where the team was whiteboarding trying to crack how to make targeting feel intuitive for merchants but powerful under the hood. We’d ship something, test it on a real store, realize it wasn’t quite right, and go back to the drawing board.
The audio piece was its own beast. Getting AI-generated voice to feel natural and stream it smoothly on a live storefront without breaking the shopping experience took serious iteration. We kept pushing until it actually sounded like someone talking to you, not a robot reading a script.
And we’re just getting started. We’re rolling out expressive audio and advanced voice cloning that sounds even more natural, plus widget designs that are a lot less intrusive. We have a lot in store (pun intended) to help ecommerce stores feel more human.
Would love for you to try it out and tell us what you think. Happy to answer any questions about the tech, the roadmap, or how we pulled this off
Why voice specifically? Why not just improve chatbots or pop-ups?
@okbasil The issue isn’t that pop-ups or chatbots are bad. It’s that shoppers have learned to recognise them as tools and are trying to convert them.
Voice brings in that personalisation and changes how the message is perceived. Instead of reading something that feels like marketing, you hear something that feels human. Tone, timing, and delivery all come through instantly. It then becomes less about what you say and more about how it feels when it’s delivered.
Most of us ignore pop-ups, especially when we're new to a store. I would love for you to install it, give it a go and share your feedback here
Can you customise the tone of the voice messages depending on the situation?