A predictive eye-tracking tool for design and marketing teams testing websites, ad creatives, packaging, and video ads. AI trained on millions of real eye-tracking fixations predicts where people look, giving instant attention metrics and recommendations. Optimize visuals, validate concepts, fix attention errors, defend decisions with data, and prove ideas to stakeholders before launch. Works via Chrome extension, Figma plugin, Adobe add-ons, and API.
This is the 3rd launch from Attention Insight. View more
Visual Usability Checker
Launching today
Get instant AI recommendations to improve your design. Detect cognitive load, see where users focus, catch issues early, and compare variations - so you can confidently make and defend design decisions with data-backed insights.
Interactive
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Launch Team / Built With
Attention Insight
Hi, Product Hunt! 👋 I’m Darius, the co-founder of Attention Insight.
We built a new Figma plugin specifically for UX and product designers.
We spoke with hundreds of UX designers and product teams and found a clear need for a data-driven way to validate design decisions.
Because today, design decisions still look like this:
🤔 “Make the CTA bigger.”
🤷 “This layout feels better.”
🔁 “Let’s try one more version…”
And suddenly you’re moving elements around instead of actually knowing what works.
We wanted a way to validate design decisions earlier, before user testing, before development, and without leaving Figma.
So we built Visual Usability Checker — an AI-powered Figma plugin trained on millions of eye-tracking data points to help you validate design decisions earlier with instant recommendations, cognitive load insights, and predicted attention.
With it, you can:
➡️ Get AI recommendations on how to improve your design instantly
➡️ Detect high cognitive load areas that may confuse users
➡️ See where users are likely to look in the first seconds
➡️ Spot weak visual hierarchy and usability issues early
➡️ Compare multiple design variations side by side
All without leaving your workflow.
Instead of guessing, you get clear, data-driven feedback you can act on immediately.
How it works:
Run the plugin → Log in or Sign up → Choose your testing workflow → Select a Figma frame → Get attention maps, scores, and insights in seconds.
You can iterate immediately and see how changes affect user attention.
Our goal is not to replace user research.
It’s to help designers catch problems earlier, reduce guesswork, and make decisions with more confidence.
We’re especially curious:
- What part of design validation still feels too subjective in your workflow?
- Where do you spend the most time debating instead of deciding?
- Who wants to get a discount?
Would love your feedback 🙌