Palette

Hey Product Hunt 👋
 I’m Rohan, a designer and product founder. Over the last few years, I watched hundreds of AI tools promise to make product building faster. Almost all of them focused on one thing: generating UI. But the real struggle actually happens before UI.
 As designers, PMs, and founders, we get stuck in the messy middle: * What problem are we really solving? * Which users and use-cases actually matter right now? * What do we build first and what do we consciously not build? Palette exists for that moment. Palette is an AI-powered thinking layer that helps you turn vague ideas and half-formed briefs into clear product decisions before you open Figma. What you can do with Palette: * Clarify product intent * Define and update user personas, goals, and pain-points * Simulate research with user personas * Identify and document insights and trade-offs * Decide priorities with confidence * Convert UX context into UI-drafts, Design specs, and UI-code. Who it’s for * Founders building their first MVP * PMs navigating ambiguity and stakeholder noise * Designers who want clarity before execution * Teams tired of rework caused by poor lack of alignment Why I built this Speed isn’t the problem anymore.
Clarity is. Palette doesn’t replace designers or PMs.
It helps you think better so the things you build actually make sense. We’re launching early and would love your feedback.
 If you care about building the right product before building it fast, you’ll feel at home here. Thanks for checking it out ❤️
 - Rohan