Yuki Shinohara

Yuki Shinohara

Founder, nae Inc. / Industrial designer
#99392361 follower0 following
🎤 16 day streak
>10,000All time
5 KP

About

Industrial and service designer by training. For more than ten years I've taken ideas from the first field study to a finished product, whether hardware, a service, or something digital, across fields from home appliances and mobility to aviation and space. My strength is design research, watching how people behave and talking with them in their own context to reach what they can't put into words. The hard part was never the method. It was reading the person, knowing what to follow and when to stay quiet. Off the clock, I practice Japanese tea ceremony, where I first learned what a well-placed pause can do. Happy to talk design, research, or interviews.

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Maker History

  • Koecle
    KoecleReach the insight people can't put into words
    Jul 2026
    • 🎉
    Joined Product HuntJune 20th, 2026

Forums

Koeclep/koecle•

11d ago

The best interviews end with the person surprising themselves

Most interview advice is build rapport, ask open questions. In practice that gets you polite nothing.

What works for me is staying concrete. I ask about one specific thing that actually happened, not what they think in general. Then I let it breathe. I allow the silence and wait for their pace instead of jumping in.

The reason I do it is the payoff. People end up landing on something they hadn't noticed about themselves, and that's the part I'm actually after.

Ten years in and it's still the hardest thing to hand to someone else. Half of why I built Koecle, launching Monday.

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5h ago

Koecle - Reach the insight people can't put into words

Most AI interviewers parrot a script or won't stop digging. Koecle was built by design researchers to interview the way one would. It picks up the exact word you used, paces its follow-ups, and pushes deeper only when the moment's right, until it reaches the insight people can't put into words. Your interviewee just opens a link, no account. Then one conversation becomes an insight report, a 1-on-1 brief they control, or a cross-interview analysis.
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