Milan Yadav

Milan Yadav

BUILDING systems that helps
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About

I'm a Software Engineer and Founder passionate about building products that solve real business problems. Currently, I'm building "incenta", an API-first customer engagement platform that enables businesses to launch referrals, loyalty programs, rewards, gamification, cashback, and customer incentive systems without building the infrastructure themselves. Beyond writing code, I'm passionate about product strategy, UI/UX, startups, and creating software that delivers measurable business impact. Always open to connecting with founders, developers, and businesses interested in building innovative products or exploring collaboration.

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Maker History

  • incenta.dev
    incenta.devReferral + Incentive infrastructure for modern products
    Jun 2026
    • 🎉
    Joined Product HuntJune 30th, 2026

Forums

incenta.devp/incenta-dev•

1d ago

Why do so many SaaS products build referral and loyalty systems from scratch?

I've noticed a pattern while building SaaS products.

Teams spend weeks (sometimes months) building features like:

  • Referral programs

  • Loyalty points

  • Rewards

  • Coupons

  • Achievements & badges

  • User levels

  • Milestone rewards

  • Cashback

  • Fraud prevention for referrals

None of these features are the core product, yet every company seems to rebuild them.

•

1d ago

incenta.dev - Referral + Incentive infrastructure for modern products

Incenta helps teams automate referrals and incentives, prevent fraud, and scale growth with an API-first referral and incentive platform.
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