Hi Product Hunt! I am the solo developer behind TapRef, and I am incredibly excited (and a bit nervous) to share what I have been building with you all.
The Problem: Local businesses live and die by their online reputation and foot traffic. But getting a customer from a physical table or counter to a digital action (like leaving a review or viewing a menu) is full of friction. Clunky QR codes often fail, and forcing people to download an app is a conversion killer.
The Solution: I wanted to build something completely frictionless. Enter TapRef: Custom branded NFC cards (with a backup QR code on the back). Customers just tap their phones, and it instantly opens a dynamic link. No app required.
The Aha Feature (The SaaS Magic): Competitors just sell dumb plastic cards. I wanted to build a powerful SaaS layer. Our standout feature is Review Routing (Safe Mode): 4 to 5 star experiences? Routed straight to your Google Maps review page. 1 to 3 star feedback? Intercepted to a private form so the owner can fix the issue.
One tap. Reviews, links, anything you want. TapRef bridges the physical and digital world for local shops. Hand out custom-branded NFC cards that customers tap to instantly open menus, booking pages, or a smart Link Hub, no app required. Our standout feature? A compliant Review Routing system that guides happy customers to Google Maps while intercepting 1-3 star feedback privately. You can change the destination URL anytime via our dashboard without replacing the physical card.
