Yasser Mutwakil

Yasser Mutwakil

Founder & CEO of Nra (نرى)

About

Founder of Nra, an Arabic-first creator marketing platform for brands in Saudi Arabia and the GCC. Creative and marketing lead in Jeddah, working with brands, creatives and agencies. Saudi Arabia's first Canva Community Ambassador.

Badges

Tastemaker
Tastemaker

Maker History

  • Nra
    NraAI-matched creators for brands in Saudi Arabia & the GCC
    Nov 2026
  • 🎉
    Joined Product HuntNovember 11th, 2026

Forums

Launching Nra tomorrow: how do you pick creators in the Gulf?

Tomorrow we launch Nra ( ), an Arabic-first creator marketing platform for brands in Saudi Arabia and the GCC.

Before we go live: when you hire a creator, what matters most to you beyond follower count? Audience fit, content style, price, reliability, something else?

Nra - AI-matched creators for brands in Saudi Arabia & the GCC

Saudi and Gulf brands still find creators through DMs, agencies and WhatsApp groups, then lose weeks to briefs, revisions and spreadsheets. Nra (نرى) is an Arabic-first creator marketing system: write a brief in minutes, get creators matched to your brand and audience (not a random list), and agree on the collaboration inside the platform. Run the campaign yourself or let the Nra team run it for you. Now in open beta, free to start for brands and creators.
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