Yash Vardhan

Hi folks, I’m Yash from Slintel, a 6sense company. One of the makers along with @anupreet_singh Outreach is a tricky game. You usually get only one shot at capturing a prospect’s attention, and you need to do that in just a few wittily-crafted sentences (with an image or two to help, perhaps😉)! The problem, however, is that building high-converting email sequences with tried and tested outreach...

Does your work also involve marketing the product after a launch? As per my conversation with Jason, he told me that Basecamp never had any marketer and the onus befalls on each employee to market the product. So to reiterate, does your role and your team also strategize product marketing as well while developing a product strategy?

Congratulations on the Launch, really love the automated text-to-speech conversion for the videos :)