We decided to build Vitrini after struggling to create consistent social media posts for our own brands with ChatGPT and Claude.
The problem wasn't generating an image. It was getting something actually usable for marketing: consistent with the brand, properly sized, with predictable text and logo placement, and adapted to the safe zones of each platform.
We re all builders here, which usually means at some point we looked at something clunky, slow, or frustrating and thought, there has to be a better way. Most products don t start with a grand vision; they start with irritation, curiosity, or firsthand pain.
I d love to learn more about how others here have navigated that journey:
How did you uncover the problem you decided to work on? What signals told you this problem was worth solving? How did you validate (if at all) whether people would actually pay for a solution? Has your product stayed true to the original problem, or did it evolve into something different? What surprised you the most along the way?
