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Wills Hapworthleft a comment
This is a no brainer for anyone who values evidence and data and truth to drive decision making. This is about the difference between 'I think it looks good and will work' and 'I know it works'. this is the new standard in developing creative that drives real results across ROI that matters: sales, engagement, other conversion metrics, etc. stop guessing and winging it!
Marpipe 1.0The first multivariate testing platform for ad creative