Every coaching app gives you a personality label and a generic plan. Waistband identifies your actual cognitive patterns then builds an AI coach around what it finds. 18 questions. Three domains. One Mindset Profile that's yours alone. The AI coach adapts every 30 days based on real progress. Grounded in Beck, Dweck, and Gross. The assessment is free. Coaching starts at $47/mo. One founder. Zero employees. The entire coaching staff is AI, and they never call in sick.
