WayzCDL

I m currently working on a consumer mobile product aimed at a very specific blue-collar audience in the U.S.

One thing I m finding difficult is figuring out which acquisition channels are actually worth testing first.

For niche audiences like trucking, construction, logistics, field services, etc., do you think it s better to start with:

• short-form organic content

• niche communities

• creators/influencers

• referrals

• paid social

• search