Steven Buchko

Everywhere I look, people say build in public to grow your product and audience. Sounds great except when you re starting from zero and literally nobody cares yet. From what I ve figured out, it s less about getting likes right now and more about leaving a trail, progress updates, decisions you ve made, even mistakes. Most of it will get ignored in the moment, but it builds a record that people can stumble on later. Also, public doesn t have to mean blasting it to Twitter. It could be small niche communities, Reddit threads like this, or a tiny newsletter. Basically, don t measure it by immediate engagement. Think of it as planting seeds for your future self. Anyone here actually started with no audience and made build in public work? What did you do?