twitter, linkedin, facebook groups, github, devto, behance, producthunt, indiehackers, medium, komunity, clubhouse, IG, twitch, contra, bumblebizz, zoom, xing, meetups, reddit, in person with a mask . . . what did I miss?

Share something that has surprised you or a lesson you have learned that goes against conventional wisdom during your work or personal experience.

Whilst we adapted to our new reality with zoom birthdays and lockdown walks, businesses struggled to connect with customers with completely different wants and needs than pre-covid. Some brands thrived in the face of adversity (Gymshark s monumental achievement of hitting $1.3 billion valuation despite unearthing a worrying insight), but a lot more did not. If your brand managed to survive 2020: What did you learn (personally and professionally)?

For those who are in full-time jobs and also working on their side projects how do you manage to squeeze time out to relax? What is the right amount of "me-time" if you are constantly feeling guilty for taking that time out in the first place.

As we know, the first hires are critical for every startup because they shape its culture

How do you establish if you are building a product that fulfils a need? How do you know you are selling it to the right people? Is it driven just through conversations with customers, or are there other inputs that helps you decide what you are going to do next