About
I build tools, write, speak, and teach about digital analytics, marketing technology, and privacy. My work includes the Digital Analytics Maturity Model (2009), WASP Inspector (2006, successful exit), gaAddons, and Da Vinci Tools (2017, successful exit). I'm also the author of The Art of Digital Analytics: Turning Imperfect Data into Better Decisions. Now I'm building MANTIS, an observability platform that helps analysts, developers, and privacy practitioners see what a website sends, identify the tools behind it, and investigate consent behavior with the evidence in view. Try the beta and tell me what would make your next audit easier.
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Maker History
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Joined Product HuntMay 17th, 2017