Sara Barbi

Sara Barbi

Experiential retail enthusiast
Shopperbird
The brand mission is really interesting and noble, and I strongly believe that there are great opportunity to grow in the fashion&sustainability field. Nevertheless in my opinion there are some improvement that must be done on the app. - the app usage is not immediate, and my suggestion is to add some explanations for customers after the registration process in order to explain better how the app works and make sure to do not lose them after the first login. - is not very clear how the post feed works: is it used by designers? if yes, maybe it could be better to explain it (and urge designers to post in order to have always fresh and new contents). it could be also nice to add some interactions buttons under the post and Would suggest to remove the chat buttons if the feature is not ready yet - it could be also nice to have the possibility to have a "favorite designers" section - after choosing a fabric, is not really clear how the process works (who chose the product model? are there any options regarding the model to choose in? es. long skirt, pencil skirt, balloon skirt...) - prince range should be shown - not clear how the designer is recycling fabrics Sara

What's great

sustainable fashion (16)

What needs improvement

complex navigation (9)chat feature not functional (7)