Roy Shen

Roy Shen

SurfSurf
Head of GTM at Surf

About

AI × crypto growth guys based in the Bay Area. Leading GTM at Surf (crypto ai deep research). I test, write, and give feedback to help makers launch better.

Badges

Top 5 Launch
Top 5 Launch
Tastemaker
Tastemaker
Gone streaking 10
Gone streaking 10
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Gone streaking
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Maker History

  • Surf
    SurfAI-powered crypto insights and trading in one platform
    Aug 2025
  • 🎉
    Joined Product HuntAugust 18th, 2025

Forums

Roy Shen

5mo ago

First-time maker: 3 questions before our launch (expectations, anti-spam, audiences)

Hey PH!
I m Roy, one of the makers of Surf a research copilot for crypto folks. Super excited for our first launch.

I ve read a ton of guides but would love real advice from makers:


1. Expectations / forecasting

Do you usually have a sense of how many participants will show up on launch day or a rough range of upvotes/comments? Any rules of thumb you ve used (e.g., % of Teaser followers who visit, comment to upvote ratios, or targets you set for the first 4 hours)?

Roy Shen

5mo ago

Surf - AI-powered crypto insights and trading in one platform

Meet Surf— a specialized AI agent that turns crypto noise into action. One place for research and execution with real-time social sentiment + blockchain data. Understand concepts like RWA and stablecoins with plain-English and sourced insights.
Artem Vysotsky

6mo ago

We bootstrapped all in one ai platform without ads to 200k users in two years. AMA

Hey,
Artem here. I left Meta in Apr 2024 to fully dive into realm of GenAI. I knew back then that with the pace of development the distribution wins, not the product. So I spent a year cracking SEO and wasting tens of thousands on ads so you don't have to. Happy to share my learnings and answer your questions.
Some stats. As of now our app has over 200k registered users with up to 700 joining daily.
Before AI summaries we've reached 200k monthly visits on the website.
And then crashed hard in the past few weeks.
We also iterated on product like crazy and learned a ton.
Ask away!

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