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Pete in BCleft a comment
I've always used Word docs linked back to spreadsheets, but it's messy. Coda made it easy to connect the data to the document. You can take the concept further and use this system to generate any data-driven marketing and sales material you need.

QuotieTIny app to generate data driven sales quotations
Quotie combines product pricing with customer data to result in accurate quotes given to customers. This is a MVP and I just banged it out in record time using Coda. I made it in just a few hours before the Coda Maker contest deadline.

QuotieTIny app to generate data driven sales quotations
