Irina Sobol

Communicate with your customers. Often. And taking care of them. No secondary analysis of data from the Internet / words of acquaintances / books will tell you as much about your customers as the customers themselves. It sounds obvious, but many ppl neglect it. The main benefit is that you begin to understand well what your customers think, what they feel and how they use your product....

A website for a growing startup crypto project. 5 characters and one first screen. Make the main screen mega-cool and engaging, but at the same time do not overload, maintain the style and color scheme. When we offered different implementations of the graphics of 5 characters, we kept the colors pastel, as the customer wanted. In the process of drawing the design, we realized that we need...