Артем Мотин

Артем Мотин

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The Shopping Launcher module automates the creation of a detailed structure. And the whole process takes a few minutes (yes, you heard right - not hours, but minutes!). Using the SPAG (Single Product Ad Group) strategy or segmentation by brands/types allows allocating budget to high-margin products and lowering bids on outsiders. For PMax campaigns, proper Asset Group structure allows creating more relevant creatives for specific product categories.
Quantum - Shopping Launcher
Quantum - Shopping LauncherLaunch PMax and Shopping with perfect structure in minutes