Michelle Hummel

Michelle Hummel

Fractional CMO
#96694585 followers0 following
#11,153Last month
0 KP
>10,000All time
0 KP

About

I'm Michelle Hummel, an entrepreneur, AI strategist, and marketing technology leader with over 25 years of experience helping businesses grow through digital marketing, automation, and AI. After years of building custom marketing systems for franchise brands, I saw the same challenge repeatedly: businesses were forced to manage dozens of disconnected tools. That inspired me to create Franchise Revenue Engine—an AI-powered platform that unifies CRM, marketing, content creation, automation, analytics, and lead generation in one solution built specifically for franchising. My mission is to help businesses harness AI to work smarter, grow faster, and simplify operations, while building the leading AI operating system for franchise growth.

Badges

Tastemaker
Tastemaker
Gone streaking
Gone streaking

Maker History

  • Persona Closer
    Persona CloserClose Every Deal Like You've Known Them for Years
    Aug 2026
  • Franchise Revenue Engine
    Franchise Revenue EngineTurn Your Franchise Into a Customer-Generating Machine
    Jul 2026
    • 🎉
    Joined Product HuntApril 9th, 2026

Forums

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28d ago

Persona Closer - Close Every Deal Like You've Known Them for Years

AI-powered personality, buyer, and business intelligence — delivered in 60 seconds. Walk into every call knowing exactly what to say, when to push, and how to win. PersonaCloser now analyzes websites, LinkedIn, social media, and business signals to reveal buyer personality, business sophistication, likely budget, pricing strategy, and exactly how to position your offer — before the sales call even begins.
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2mo ago

Franchise Revenue Engine - Turn Your Franchise Into a Customer-Generating Machine

Generate a premium 30-day local marketing plan for your franchise location using AI. Social posts, promotions, Google posts, emails, and community ideas.
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