Most people look. Holmes observed. There's a difference.
The Deductivist is a weekly newsletter teaching the exact
observation and deduction techniques used by Sherlock Holmes
— grounded in behavioural science, applied to everyday life.
Every issue: one technique, the science behind it,
a real case study, and one exercise you can try the same day.
Start with the free guide: 25 things your shoes reveal about
you. It takes 10 minutes to read. You will never look at
people the same way again.
Most B2B SaaS teams know something is leaking — they just don't know where.
Blackwood consulting delivers AI-assisted growth audits that identify exactly where your funnel loses customers — across acquisition, conversion, activation, and onboarding — in 14 days.
You get a ranked list of 3–5 revenue leaks to fix, with modeled ARR impact. Not a 40-page deck.
We quantify before we recommend.