About
I help AI-native and emerging-tech companies translate complex products into clear positioning and stories that move markets - across software, hardware, web3, and cybersecurity. My focus: building marketing systems that scale without losing voice, and narratives that earn attention instead of buying it. Currently exploring the intersection of AI, automation, and brand - and helping founders ship with sharper messaging from day one. Based between Singapore and the rest of the world. Always reading, always shipping.



