Mariana Abdala

Mariana Abdala

Product Adviser & Startup Leader
#84970982 followers0 following
☀️ 2 day streak

About

With a background in Linguistics and a 17-year career in Silicon Valley, I’ve led human-centered product innovation across startups and enterprise. From launching mobile shopping apps to building immersive AR experiences, my focus has always been on making technology more intuitive and impactful. Today, I’m co-founder of Hansel.ai, an AI-powered social secretary designed to help people spend less time coordinating and more time connecting in real life. Outside of work, you’ll find me in the garden with my daughters or out exploring outdoor places with my husband and a good cup of coffee.

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Maker History

  • hansel.ai
    hansel.aiDeepen your social connections in real life
    May 2025
    • 🎉
    Joined Product HuntMay 9th, 2025

Forums

Mariana Abdala•

9mo ago

hansel.ai - Deepen your social connections in real life

Hansel.ai is your AI-powered social secretary that helps you make real-life plans with the people who matter. It nudges you to reconnect, coordinates meetups based on your calendar, and turns “let’s hang soon” into real moments together.
Mariana Abdala•

9mo ago

HI! I’m Mariana — longtime product leader, startup advisor, now co-founder of hansel.ai

Hi PH community!

Over the years, I ve built products at companies like Microsoft, LendingClub, and Williams-Sonoma, and most recently led product strategy for enterprise teams at Product School.

But lately, I ve been thinking deeply about the disconnect in our hyper-connected world. Like many of you, I ve experienced the digital burnout, the ghosted group chats, and the "we should hang out sometime" plans that never happen.

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