Layla Carter

I want to separate the mythology from the data here, because I keep hearing two contradictory things.

Version A: PH launches are a vanity metric now the upvotes don't convert, the badge is a participation trophy, and the real value is the backlink.

Version B: people still get their first 100 paying customers from a single good launch.

My situation: no audience, no list, product is B2B and costs $29/month. A launch would be my first real distribution moment. I'm trying to decide whether to spend six weeks building an audience first, or launch now and use PH as the audience-building event itself.