Lalit's profile on Product Hunt

About

I'm a developer and founder building Cresca, an email platform for marketing and transactional emails. I enjoy turning ideas into real products, solving practical problems, and building tools that developers and businesses actually need. Always curious about SaaS, AI, and the future of software. I love connecting with builders, learning from feedback, and sharing what I build.

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Maker History

Cresca AI Email Marketing & Transactional Email Platform
Nov 2026

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Joined Product HuntAugust 6th, 2025

Forums

p/cresca

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11d ago

Do you send campaigns and app email from the same tool?

Hi everyone, Lalit here, founder of Cresca.

Most teams I talk to send two kinds of email: campaigns and newsletters to customers, and app email like password resets, receipts and sign-in links. Usually that means two tools, two domain setups and two bills.

Cresca puts both in one account. You describe a campaign and the AI designs the email, and your app sends its email through our API from the same domain, with one bounce and complaint list and one monthly allowance.

I'd love to hear how you handle it today:

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10d ago

Cresca - An AI email marketing platform with transactional email

Cresca is an AI email marketing and transactional email platform. Describe a campaign in plain words and its AI agent designs an on-brand, editable email, and a REST API sends your app's password resets, receipts and verification codes. Both send from your own domain.

p/cresca

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1yr ago

Welcome to Cresca

Welcome, everyone!

Excited to introduce Cresca the smarter way to create, design, and send high-converting emails.

We know creating great email campaigns can be time consuming juggling content writing, design, testing, and delivery tools. Cresca brings it all together in one place.

With Cresca, you can: