KASSANDRA EMARD

KASSANDRA EMARD

Building my 8th company | Begin at 2017
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About

Solo founder since 2017. Bootstrapped to 1M€/year then burned it all down to build something I actually care about. Now shipping Fluxr, an RSS aggregator for founders who want signal without noise. I call my approach marketing engineering: instead of renting a SaaS stack, I build my own tools and document what works. Still figuring it out in public.

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Forums

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1d ago

An advisor once quoted us €2,500/month + 10% equity.

While building my product, an advisor approached me with an offer:

2,500/month + 10% equity.

At the time, I honestly didn t know if that was normal.

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5d ago

Would you vibe-code your own tools to avoid paying subscriptions?

A platform ( canivibecodeit) recently went viral on X for showing which paid tools you could realistically rebuild yourself.

Design tools, ChatGPT, or Claude are obviously hard to replace. But invoice tools, forms, simple CMSs, or dictation apps seem much more realistic.

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20d ago

When is the right time to launch on Product Hunt?

Because building products has become much more accessible thanks to AI, the bar has had to rise a bit, or at least the expectations have become stricter.

I built my own tool, but personally, I wouldn t launch it on Product Hunt yet because it s still very basic and doesn t even have a website.

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