Guys, let's talk honest about AI SDLC orchestration.
Has anyone here actually successfully moved AI-driven software development from "cool local demo on a senior engineer s MacBook" into governed enterprise-grade SDLC system?
Making a product is one big challenge. But shifting your mindset from building to marketing it might be an even bigger one. As makers, we spend so much time improving the product. Then comes the question: How do we get people to discover it - and ultimately turn that attention into real customers and sales? I'm not sure traditional approaches like email marketing and constantly posting on social media are enough anymore. The way people discover products is changing. So I'm curious:
How do you approach marketing your product? And for the marketers here: What would you consider a modern marketing approach in 2026-2027? What would you advise an early-stage founder to focus on? I'd love to hear different perspectives...
The more features a product has, the harder it becomes to explain it without overwhelming a new user.
Do you:
guide users step by step give them a simple starting task let them explore everything themselves use videos/tutorials hide most features until they need them or something completely different?