Joseph Reed

Joseph Reed

AI & Fintech Entrepreneur
#103012470 followers2 following
#4,559Last month
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About

I am currently a Finance and Management Information Systems student at Florida State University, going into my 4th year of college. Expected to graduate in December of 2026, currently open to full-time and internship opportunities. Completed high school diploma along side my associate's degree that has enabled me to go straight into my junior year in college. I am also a member of several on and off-campus student organizations and corporations such as Financial Management Association FSU, Private Equity and Venture Capital Club, African Student Association, and Caribbean Student Association. Outside of school I enjoy activities like basketball, kickboxing, modeling, fashion, and traveling.

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Forums

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4d ago

How do you handle "ghost churn" where users stop logging in weeks before canceling?

I used to only focus on the day a user clicked "Cancel Subscription." But when looking at usage metrics, the truth was much more uncomfortable.

The hardest realization was that users actually churned 30 to 40 days before making it official. They simply drifted away, stopped opening the app, and left the subscription running until the credit card statement reminded them.

For founders tracking active usage: how do you build early warning trigger or re engagement loops to catch drifting users before they reach the point of cancellation?

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