About
I’m Jay Singh, founder and CEO of Figura Labs and an Industrial Engineering student at KTH. In high school, I co-founded Neura AI, reaching 46 paying customers and SEK 828,000 ARR. At Feni Finance, I helped secure eight Bollywood launch agreements. Learning from Sunjay Kapur of Sona Comstar shaped my approach to business and long-term ambition. Now I’m building Figura: a portable shopping identity that understands your body, style and preferences across MyFigura and connected stores. My goal is to build a global company that makes “I use Figura before I buy” a natural habit. I focus on product, consumer psychology and founder-led sales—thinking big, testing assumptions and learning from real users. Here to meet builders and challenge each other.
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